The Marc Pro-Strava cycling team was formed from a group of Tahoe-Truckee athletes in 2008. Title sponsorship came from two local businesses: Wild Cherries Coffee House and Cyclepaths bicycle shop. As the wins started adding up, these local riders began to gain the attention of bigger sponsors.
In 2011 two new title sponsors (Marc Pro and Strava) stepped up to finance the team. With Marc Pro and Strava’s additional resources (money), the team was able to recruit additional strong riders.
According to Marc Pro’s website, the cycling team has already earned 19 podium finishes this year. 9 of those finishes were firsts. The team is currently ranked number 2 in Northern California and hopes to someday compete on a national level. The team has established a development squad and a masters team (35 years and older age groups). Marc Pro-Strava also competes on the dirt in Cross Country, Singlespeed, and Cyclocross.
|Marc Pro-Strava riders in green/black jerseys.|
Marc Pro is an electrical muscle stimulation device and Strava is a web application for logging and sharing your rides.
Wild Cherries Coffee House and Cyclepaths bicycle shop continue their sponsorship as well.